In a little more than ten years, German motorhome manufacturer Morelo has won over thousands of customers with its luxury home-from-home vehicles
There is more to the perfect motorhome than the vehicle itself. “We build everything around the customer,” says Morelo’s Sales Manager/Authorised Officer, Sven Stadthalter. “We want to make our customers happy by welcoming them to a family they’ll always feel part of.”
Morelo, founded in 2010, is Europe’s leading manufacturer of luxury motorhomes. Its vehicles are based on superior quality and excellent comfort levels. Exteriors are modern and sporty, and interiors are a perfect balance of design and practicality. “You don’t need to see a Morelo logo to recognise our motorhomes,” says Sven.
Central to everything the company does is its motto, “Welcome home”. “Anyone could be a Morelo owner one day, so all are welcome,” says Sven. “We love what we do, and we want to share that passion with everyone.” Owners belong to a family that extends far beyond the purchase of a motorhome. “It’s all about the customer journey. You’re part of the family from the start.”
Each customer is supported while they choose their vehicle and the specifications are fine-tuned. Even once the vehicle is with its new owner, the company stays with them to take care of any after-sales needs. “And there’s a great Morelo community of fellow campers; we have a VIP club and our Facebook owners’ page has 11,000 followers.”
The Morelo family is growing fast, with some 4,000 vehicles delivered to customers so far. The company enjoys fruitful relationships with dealerships across Europe and is particularly proud of its partnership with its exclusive UK dealer, Nottinghamshire-based Premium Motorhomes. “The UK market is huge for us, and no one knows this market better than them. We love working with its team because they share our vision,” says Sven.
Looking to the future, the brand is expanding its production base with a second manufacturing plant that will bring down delivery times and make it easier to fix prices for customers. “We want to grow the company,” says Sven. “But we want to grow for the right reason, and that reason is always putting customers first, so we can help them enjoy the Morelo lifestyle.”